A fun vintage 80's Hershey's Whatchamacallit promotional long sleeve T-shirt featuring the classic Hershey's logo on the chest and oversized Whatchamacallit graphics printed down both sleeves. Officially licensed by Hershey Foods Corporation, this is a great piece of candy advertising and food brand memorabilia from the era.
Originally introduced in 1978, the Whatchamacallit candy bar became known for its quirky name and memorable advertising campaigns. Vintage promotional apparel like this was typically produced for marketing events, employees, distributors, or promotional giveaways, making surviving examples much less common than standard retail merchandise.
Good vintage condition with light overall wear from age. There is a small pinhole on one sleeve cuff (pictured). Graphics remain vibrant with minimal wear. Please review all photos for complete condition details.
Tagged size unavailable. Fits like a Medium. Please refer to measurements below for exact sizing.
Measurements:
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Pit to pit: 19"
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Length: 26"
Details:
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Vintage 80's
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Official Hershey Foods Corporation licensed apparel
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Whatchamacallit sleeve graphics
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Hershey's chest logo
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Long sleeve
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Heather light blue color
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Ribbed cuffs
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Single stitch construction
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Made in USA (if confirmed by tag)
For additional measurements, please shoot us a message.
SEO search terms: vintage Hershey shirt, Whatchamacallit shirt, Hershey's promotional tee, candy advertising shirt, food advertising apparel, candy bar graphic tee, 80's Hershey, vintage snack brand, Made in USA long sleeve, single stitch T-shirt.
Pricing: I'd list this at $59.99 and expect offers in the $45–55 range. Vintage Whatchamacallit merchandise is considerably scarcer than standard Hershey's apparel, and the sleeve prints make it more desirable than a simple logo tee.