Vintage 90's Canadian public-health graphic tee produced for INFACT Canada, the Infant Feeding Action Coalition. INFACT is a Toronto-based advocacy organization that promotes, protects, and supports breastfeeding and maternal and infant health. The organization’s name, former Trinity Square address, and telephone number are printed directly beneath the graphic. (Innovation, Science and Economic Dev.)
The shirt reproduces one of INFACT’s provocative breastfeeding campaign advertisements. It features a black-and-white photograph of a nursing baby with the workplace-themed slogan, “Sometimes it’s okay to suck up to the boss,” followed by, “You’ve got what it takes to make a healthy baby. And it doesn’t cost a thing.” The campaign used humor and double meaning to promote breastfeeding as an accessible source of infant nutrition. The advertisement has also been discussed in academic writing about breastfeeding promotion and its use of workplace metaphors. (White Rose eTheses Online)
Printed on a white Fruit of the Loom Heavy Cotton shirt made in Canada. Features a large monochrome front graphic, a substantial 100% cotton construction, and a wide, boxy vintage fit.
Tagged XL and fits like an XL. Please refer to measurements below for exact sizing.
Measurements:
Pit to Pit: 23"
Length: 27"
Condition:
AS-IS ITEM. Visible yellowing and discoloration throughout, with more noticeable pit discoloration beneath both sleeves. General wear consistent with age. Please review all photos carefully for the exact condition.
AS-IS ITEM – sold as-is with no returns or exchanges. Priced based on condition and rarity. Laundered but not spot treated.
Details:
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Vintage 90's
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INFACT Canada
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Breastfeeding advocacy campaign
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Fruit of the Loom Heavy Cotton
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Made in Canada
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100% cotton
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Tagged XL
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Fits XL
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White with black-and-white graphic
SEO search terms:
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